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Judy Olbrych

Direct Response Copywriting and Communication

How to Work with a Copywriter – 10 Tips for Success

By JudyO

Working with a Copywriter

Follow these ten quick tips for working with a copywriter to save time and get more out of your investment.  Launching a new software update?  Introducing a new chatbot?  If you promote any products or services online, it’s likely you’ll work with a freelance copywriter.   How to work with a … [Read more...]

102 Top Lead Generation Strategies to Skyrocket Your Business

By JudyO

102 Top Lead Generation Strategies

Did you leave that bold new jacket in yesterday's shopping cart? Has a sales rep ever called you after a white paper download?  Congratulations! You’re a lead. What does that mean, exactly? The Oxford Dictionary of Marketing defines a lead as “A potential customer who has been identified as being … [Read more...]

Create Your Own Lead Generating Landing Page

By JudyO

landing page

Who wants more leads? According to recent marketing statistics from HubSpot 63% of marketers say generating traffic and leads is their number one challenge. [1] After all, the internet is overflowing with so many deliciously tempting possibilities for every reader. Digital appetizers appear … [Read more...]

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